Lada Niva is the world's first mass-produced off-road vehicle with a unibody construction. It is the predecessor of current crossover SUVs, most of which are built similarly. 

 

The Niva was the first wheeled vehicle to spend more than 10 years in Antarctica.  The Niva was used by the Soviet Antarctic Expedition for transportation of personnel and goods, communication between Antarctic stations, and towing boats. It operated at temperatures as low as −54 ℃. The Niva also reached the North Pole in 1998, when the Niva was dropped by parachute on ice and successfully completed its route, operating at an average temperature of −30 ℃, becoming the first wheeled vehicle to spend time there. The Niva also set the world record of the highest point ever reached by a motorized vehicle, when it climbed to the 5200-m-high base camp on Mount Everest in 1998 and even higher just a year later.

Whether you are looking for a unique themed photoshoot or a special branding opportunity, a little something-something at your event or to amplify social reach, spark conversation and spread awareness to new audiences this Soviet classic is sure to inspire. Your photographer will get charming shots and create lifelong memories to cherish.

The Lada Niva is ready for hire for photoshoots, TV, film, ads and more. 

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